Where Formal Starts
Avoid the Wait – Book Your Appointment and Find The Perfect Dress!
To give you the best possible experience, we recommend booking an appointment*.
Our store can get quite busy, and having an appointment ensures that we can provide you with the personalized attention you deserve.
Walk-ins are welcome if space allows, but all appointments are prioritized. If we're full, you may need to wait, or in the worst case, if we’re fully booked, you may need to come back another day.
*Bridesmaids are required to have a booking. Our Annandale location is appointment only
NEWEST & HOTTEST
Hear From Our Customers
"My daughter fell in love the second she walked in the shop and found an amazing dress. Alexis who helped us was a “total vibe” as my daughter put it and made the visit so enjoyable, complete with light dimming, photos and videos. Couldn’t have had a better experience!"
"I found my dream dress for my wedding reception. The staff are so friendly and experienced. I picked a few dresses I like to try on, and ended up buying the one the staff suggested. Highly recommend!!"
"Christel made me feel super comfortable, with loads of compliments. She helped me find the perfect dress and the whole experience was everything I ever thought it would be. What an amazing dress and experience! Thank you so much, Christel 🩷"
"The staff were so nice, supportive and accommodating, they had so many gorgeous and unique dresses there. Had the best experience and found a great dress. Definitely recommend!!"